Stylish, but practical

Steelfort Showroom and Distribution Centre
Industrial Project Award
Form Building & Developments
ASC Architects (Architect/Designer),  Form Building & Developments (Construction Company), MSC Consulting Engineers (Engineer)

About the build:

The vision was to produce a building of high standards, with a façade that draws attention to the architecturally designed showroom that showcases the wide range of products under the Steelfort and Miele banner. In what is traditionally an industrial area, the building’s visual presence is a standout element and demonstrates that practical does not have to be harsh.


Before completion, several challenging technical problems were overcome.  Previous use of the site had left high levels of ground contamination, which needed to be dealt with in the closed confines of neighboring properties. In addition, due to the site sitting on the edge of a volcanic basalt field, all foundations required cutting into bedrock and prolonged rock breaking. Maintaining good relations with neighbours also proved to be an essential component of the project.

Judges comments:

This new showroom and distribution warehouse is providing the Steelfort Engineering Company with a central hub in its largest market. A well-considered design presents an attractive face to Auckland’s busy Great South Road while addressing the varying brief requirements of the showroom, office, workshop, and warehouse spaces.  

This project was built on strong existing relationships between client, contractor, and consultants, and this paid dividends, especially when it came to overcoming challenges. The contractor maintained a “no fuss” approach when it came to solving issues, while still successfully focusing on delivering a high-quality result.